Elderly floor market has a huge development prospect

The society at this stage has gradually turned into an ageing trend. For more and more elderly people, the society should give them more care, but the elderly home market has few floor and other home businesses, and floor companies need to strengthen the elderly. The development of the floor.

In the market, there are fewer elderly household goods businesses or more reporters can visit the major home stores to find the elderly home products, walked into several more well-known flooring brands, consult whether there are products tailored for the elderly. Shopping guides all said that there are currently no flooring products specifically tailored for the elderly. There are also some businesses that said that this part of the consumer market is a relatively small proportion, there is no need to devote special energy to do it.

The furniture products are such that the floor is also the same. Asked the elderly floor, and some shopping guides are even a bit puzzled: "The floor is suitable for the elderly and young people do? The elderly, buy a dark color is not on the list."

But for the elderly, they still have a choice. "It can't stand the soft fabric sofa at home. Once you sit down, you'll be 'deep in it' and it's very hard to stand up," said an elderly consumer.

For the floor, the elderly still have special requirements, but there are few specialized elderly floors on the market. The reporter found that businesses generally only know that children have flooring, but rarely know the elderly floor, as well as businesses even the material, color or non-slip for the elderly to use a product to change a set of words, as "most suitable", and even "Only suitable for" the products used by the elderly to sell.

Home products need to be more diversified. Market reporter learned from Mercure, Hualing, and Wanjia that in recent years, the elderly home has begun to have consumer demand, and the development of the professional elderly home market will be one of the future trends.

Since older people spend a lot of time in the home, the practicality, safety and comfort of home products are particularly important to them. But today, elderly home products that combine health, environmental protection, functionality, and safety are still rare. According to industry insiders, the elderly household products should be designed to minimize some unsafe factors, such as furniture should be less angular, so as not to hurt the elderly; the floor should strengthen anti-skid treatment.

In addition, today's elderly people also like the colorful home life, so the elderly furniture should not neglect the artistry and ornamental nature on the basis of pragmatism.

In recent years, the home furnishing market has also continued to innovate. Why not use floor companies to create floor brands that use the elderly as the mainstay of consumption, research suitable household products such as floors for the elderly, and pay attention to the elderly and start from every detail.